We sat down with Stacie Elkhoury of Snipz, to talk about her growing local business: a salon for the next generation. Snipz is a salon designed to make a parent's life easier. Stacie came up with the concept from her own experiences as a mother. As a mom of four, she knew how difficult it could be to run even the simplest errands with all of her kids in tow. She found that the market was saturated with two types of salons, large corporate chains or high end hair salons, neither of which cater to the experience of a child.
There was a need for something in between the two- a place moms could take their kid (or kids) and feel at home. Stacie's goal was to create a brand that was accessible to all kids from newborns to tweens, and an environment in which parents could relax knowing that their kids wouldn't be disruptive or disturbing to another customer's experience. The team at Snipz are experts at making a fun experience out of sitting still to have your hair cut, even for a fidgety five year old.
Snipz had such great responses from the kids they cater to that within 6 months of opening their Sonoma location, Stacie was approached to open a second location in Novato. Now, with two locations booming with business, Stacie has expanded into hosting private parties and events. The salon is able to be booked out completely so that your child and 6-8 of their closest friends can come in to celebrate with a day of pampering. Packages include a mini manicure, hair styling, a tea party table with pizza, cupcakes, and snacks. Snipz will also take care of gift bags if you so desire, making throwing a birthday party as easy as showing up, enjoying, and leaving when it is all over with. No mess, no clean up, no logistics to organize.
Snipz is dedicated to using the highest quality kids friendly products in their salons. Brands like TruKid, Surf's Up, Glop and Glam, Fairy Tales, and Knot Genie are just a handful of the organic and natural products they feature. Snipz also sources most products locally from within California. Beyond their hair products, Snipz retails Big Truck Hats, which make adorable trucker hats to fit even the teeniest baby heads for those not so great hair days.
If you're one of those parents who is too busy to schedule a separate hair appointment for you and your child, Snipz offers cuts for moms and dads! Although the salon is geared toward kids, it also strives to make parents' lives easier in every aspect of the customer experience. Stacie and her team have created a unique and accessible brand that is a 'must-know' if you have kids in the Sonoma area!
- Photography: Allyson Wiley
- Design: Kelly of A Savvy Event
- Dessert: Sift Dessert Bar